Jun 15 2007 No Comments Read more in Uncategorized, marketing, promotion
Hooked by the Bear Tragedy
Editors can be so easily overlooked when talking about creative types. It is often forgotten that amidst the scanning for spelling or punctuation errors, they have to creatively synopize and sell the article in only a handful of words.
I really enjoyed this article headline from The Motley Fool (circled below), it made me click through to an article I would otherwise never have read, which in my book means it triumphantly succeeded.
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Greg and Selena